Founder/Creative Director/ filmmaker
Andy, Amadi, Ahamefule Okoroafor
Andy Amadi Okoroafor was born in Nigeria on February 8th 1966. He pursued his film education and a successful creative career in Paris.
He was an acclaimed creative director His clients have included Xuly-Bët, Nissan, L’Oreal Kookaï, Virgin Music France, Galeries LaFayette etc.
His film works includes music videos those he directed and others as creative director for Virgin music France in his 5 year stint as creative director:
This includes LES NUBIANS, STEPHAN EICHER, FRANCOISE HARDY, JULIEN CLERC& CARLA BRUNI, BENJAMAIN BIOLAY , MANU CHAO etc.
In Germany, singers like PATRICE, AYO, ADE BANTU, NNEKA have also benefited from his visuals. His first film was a documentary on Xulybet Funkin fashion Paris. He has also directed Commercials for STAJI, OCEANIC BANK and the fashion films for likes Maadame Figaro to Alerx Rotin.
His first feature film RELENTLESS was premieres at the BFI london and has since been shown around the world. His 2ndf Feature film Breadfruit/ 20£Dream is completed In summer 2019
Andy Amadi OKOROAFOR is the founder, editor and creative director of the acclaimed CLAM MAGAZINE.
He is also a TED fellow since 1999.
2017
• 20£dream in development
• Produced and directed ALEX ROTIN ‘RETAKING PARIS’ commercial
2016
• Produced and Directed ‘Prinzessin’ in Frankfurt Germany part of the ‘Solitude’ project an 8 part Art film installation #4
• Produced and Directed ‘El Camino’’ in Barcelona, Spain part of the ‘Solitude’ project an 8 part Art film installation #3
• Produced and Directed Clam TV, 13 episodes x 24' Tv magazine for MNET WEST AFRICA
2015
• Produced and Directed ‘BLOCK HOUSE ’ in Tokyo, Japan part of the ‘Solitude’ project an 8 part Art film installation #2
• Presentation of the ‘Solitude’ projec #1 and #2 at the Gallery Catherine Bastide, BRUSSELS
2014
• Produced and Directed ‘GRACELAND ’ in Johannesburg, South Africa
part of the ‘Solitude’ project an 8 part Art film installation #1
• Produced and directed Diesel jeans/ Edun project in Lagos Nigeria
• Presentation of GRACELAND the ‘Solitude’ project #1 at the Arsenal
Cinema, Berlin
• Produced and DIRECTED a viral film for the city of VILLERS COTTERETS
2013
• Produced and DIRECTED two viral films for Lutetia Hotel Paris with David
LINCH
• Produced and directed of viral films for Figaro Magazine
• Produced and directed viral film for the Printemps department stores.
2012
Directed music of videos and commercials Collaboration with the singer NNEKA.
2011
Relentless
Andy wrote, produced and directed his first feature film RELENTLESS, starring the German/Nigerian singer NNEKA.
Relentless was selected at the BFI London Film Festival, Lincoln Center, New York, the Brooklyn ART Museum and Brown University, Rhode Island, Cairo film festival etc.
1993/94
Directed TV documentary on Xuly-Bët (foremost African fashion designer in Paris).
Artistic Director
2000/2005
• Artistic director for Virgin Records France -
1999
• Artistic director for the The SEHM Fashion Fair, Paris.
• Launch of the magazine Clam.
1997/98
• Artistic director for Moda Barcelona Fashion Fair.
1995/96
• Artistic director for Who’s Next Fashion Fair.
1994/2000
• Artistic director for XULY BET FASHION, PARIS .
Editor-in-chief and Art Director
1999/2017
• Magazine Clam
Founded Clam, a magazine on creativity - distributed in France, Africa, US, UK, Japan, South Africa, Germany.
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