Antionette D. Carroll is a serial social entrepreneur, having founded Creative Reaction Lab (CRXLAB) and the Institute of Equitable Design and Justice (IEDJ) and co-founded Design + Diversity LLC and &Design LLC. As the Founder of CRXLAB, she has pioneered the award-winning problem-solving framework, Equity-Centered Community Design™ (recognized as a Fast Company World Changing Idea Finalist in Urban Design and General Excellence), and a new leadership model called Redesigner for Justice™. Antionette has received several recognitions, including being named a PepsiCo and Doritos Solid Black Changemaker, Aspen Institute Civil Society Fellow, Roddenberry Fellow, Echoing Green Global Fellow, TED Fellow, ADCOLOR Innovator, SXSW Community Service Honoree, Camelback Ventures Fellow, Essence Magazine Woke 100 honoree, among others. Her trailblazing work has been featured on several news outlets, including NPR, Fast Company, Bloomberg, BET, and in several publications including Empathy for Change (2020) by Amy J. Wilson, Fast Company Innovation by Design: Creative Ideas That Transform the Way We Live and Work (2021) by Stephanie Mehta, Beloved Economies: Transforming How We Work (2022) by Jess Rimington and Joanna L. Cea, and An Anthology of Blackness: The State of Black Design (2023) by Terresa Moses and Omari Souza. Antionette is also the executive producer, director and host of the Reimagining and Redesigning with Antionette D. Carroll podcast.
As a volunteer leader, she was a former AIGA National Board Director, St. Louis Chapter President, and Founding Chair of the national Diversity and Inclusion Task Force. During her tenure, she founded and launched several initiatives, including the Design Census Program in collaboration with Google, the Racial Justice by Design Initiative, the Diversity and Inclusion Residency, and the National Design for Inclusivity Summit in partnership with Microsoft. Additionally, she was a founding member of the Adobe Design Circle.
Currently, she’s the Co-Founder, CEO, and Chief Equity Designer of IEDJ, a civic design and equity coach for city governments through the Bloomberg Center for Public Innovation at Johns Hopkins University, and an active parishioner of St. Monica’s Parish.
Areas of Expertise
Advertising, Content Management, Design, Design Thinking, Diversity, Equality, Equity-Centered Community Design, Human-Centered Design, Inclusion, Nonprofit Management, Racial Equity, Research Methodologies, Social Entrepreneurship