Vijay Nair

Vijay embarked on his music career at 17 when he decided to drop-out and start managing rock bands with a vague plan of wanting to do ‘something’ in the 'indie' space. What started as a hobby soon became a full fledged career as he founded Only Much Louder (OML), the first artist management company for indie bands in India in 2002. Fueled by a strong DIY ethic, OML launched Counter Culture Records in 2007 which started their own distribution for emerging artists. Babblefish Productions was started in 2008 as the video production arm of OML to help give indie artists a visual identity by developing music videos, documentaries and podcasts. OML Digital is the latest venture based out of Bangalore and focuses on creating direct to fan platforms for indie musicians in India. Over the last 7 years OML has booked artists for over 400 concerts, produced festivals of international repute, released independent artists and established themselves as one of the key players in the Indian music industry. Vijay just won the prestigious British Council International Young Music Entrepreneur of the Year award in 2009 making him the first Indian to achieve this feat. He was featured in ‘India Today’, a leading national magazine in their Spirit of India feature as a young entrepreneur to watch out for. He is currently working with different music export offices and agencies helping them tap into the Indian indie market and break Indian acts across the world. Vijay believes he is extremely lucky that his vocation is aligned with his biggest passion - music. The freedom to paint his own canvas as an entrepreneur is exhilarating and the challenges he faces each day make his life far richer than it would have been had he chosen the well-trodden, conventional path.