Anab is Director and Co-founder of critically acclaimed design firm Superflux. The firm works with governments, organisations and communities to translate future uncertainties into present day choices. Superflux’s clients and partners include Govt. of UAE, UNDP, Suncorp, Cabinet Office, Govt. of UK, Microsoft Research, and the V&A Museum.
Anab has received awards from ICSID, UNESCO, Geneva Human Rights Festival, Apple Inc., and the UK Government’s Innovation Department. Her work has been shown at MoMA New York, V&A London, Vitra Design Museum and the National Museum of China amongst others.
Anab is also Professor of Industrial Design at the University of Applied Arts in Vienna, where she is currently curating a project ‘How Will We Work’ investigating how AI, automation, alternative economies and invisible market forces are transforming the nature of work.
Anab sits on the Boards of the Humanitarian Innovation Fund, Media & Journalism at London School of Economics and Participatory City.
Areas of Expertise
Design Innovation & Strategy, Emerging Technologies, Thought Leadership, future visioning and purposing, interaction design
